Luc(as) de Groot
uc(as)' standpoint on modern typography: "Many of the current digital typefaces are nothing more than very weak derivations of faces that were beautiful in hot metal and photographic typesetting. They are poorly digitized by technicians without feeling for type, with only financial interests. I would rather read a page in a face that is deliberately bad, than text in poorly digitized Bembos, Helveticas, Times and even Frutiger. It makes me very sad to see digital type so far from the original designs. Today's type hype will even grow bigger. Now that every office printer can print many different types, people are forced to choose, and become more aware of type."

On the one hand Luc(as) is doing very serious typographic work. He designs type to serve corporate needs. As typographic director at MetaDesign in Berlin, he is working on a diversity of Corporate Design projects. From logos, magazine concepts and custom typefaces, to finetuning and implementing type, he takes any interesting challenge. Devoted to type, day and night.

Says Luc(as): "I try to compensate this hard work with quickly programmed novelty typefaces. I would die immediately if I could not create daily. Such experiments keep me alive, as do my illustrations and writings. For me, this has appeared to be a very good way to get rid of anything that might bother my mind. (Adults only.)"

The beginning of 1997 Luc(as) accepted a half time teaching position in Potsdam, a former east German city just outside of Berlin. The Fachhochschule Potsdam was grounded shortly after the unification of Germany and is currently the only school in Germany to employ a proffessor of type developement.

Together with the Dutch typographer Wim Westerveld he started a new company. Under the name FontFabrik he offers services like type- and logo-development and digital implementation to design and advertising agencies. The goal of the Fabrik is the enrichment of the typographic climate.

Nebulae
TheSans
TheSerif
TheMix
Jesus Loves You All
TheSans Typewriter
TheSans Mono
MoveMe